Chapter 2017-2018
Logo — design & background
The members of the Steering Committee asked S. Ann Grady to design the Chapter logo. The following is her thought process while creating the Chapter 2017-2018 Logo:
Thoughts while creating LOGO – Impelled by God’s Inclusive LOVE
This is very difficult to visualize.
We probably don’t even know what we mean by these words.
We are moving to a space we have not been before.
Wanted a design that would say:
Movement
Openness
Receptive
Inclusive
Open ended
Personal involvement
Type of image:
Looked at my photographs
Decided an abstract design was needed
Color:
Wanted to include the orange tones from the website
Liked the orange/purple gradient
Shape:
Was mindful of the open hand (rather than the closed fist)
The smallest of the three shapes suggests individuality, room for growth, change
Text placement:
Wanted it to convey movement